The Blue Devil Run is an annual 2-mile fun run presented by UREC and local sponsors. The event required rebranding the previous year’s design and required a combination of physical and online deliverables.
In addition to the main project, smaller projects relevant to the event were assigned. “Save The Date: Blue Devil Run” was a sub-project that was assigned prior to the main Blue Devil Run.
The project required consistent communication between project coordinators, vendors as well as Stout's main marketing department throughout the entire design processes.